Sunday, 22 May 2016

My reddit-fueled Journey to $10. The TechUnder10 Story.

 

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Hey /r/entrepreneur!

I'm writing this post at work on May 22nd, 2016, just under a month since I launched my business. So far, I've made $9.39 in Amazon affiliate money. This is my journey.

The Backstory:

I'm a 20-something college kid from Toronto, and have been chasing the entrepreneurial dream since highschool. I'm a marketing student, and freelance web design while working at a gym this summer. The $12/hr is enough to live an average student life, but I'm hungry for more.

The Idea:

We've all heard of niche sites on reddit before. Stuff like ThisIsWhyImBroke and ShutUpAndTakeMyMoney make a ton of money, and provide awesome value to their customers. They feature a bunch of awesome stuff, but some of the prices are outrageous. This is where I come in.

The Business:

Last year I registered TechUnder20.com on a whim, and promptly forgot about it until it expired and someone else grabbed it. Oops. So I started www.TechUnder10.com instead. That's when I accidentally stumbled upon my niche.

Cheap tech gifts and gadgets that are geared towards me- a college kid with a bit of pocket money to spare. Having plenty of WordPress experience, I whipped together a minimalistic site, and started adding awesome products from all over the internet.

The Day reddit Crashed my Site:

I stumbled upon this askreddit thread a month ago about cheap gifts, and decided to share my newly built site. And holy shit, you guys seemed to love it (maybe a bit too much). Within a few hours, I felt the warm embrace of reddit's hug of death. My site crashed, and I had my first "Holy shit this has potential" moment. I also started /r/techunder10, which is a work in progress to say the least :)

Advertising:

I'm launching reddit, Bing, Facebook and Google ads on June 1st. In addition, I'm creating a weekly newsletter, Instagram, and Facebook page. The delay gives me more time to add a few hundred new products. Embarrassingly enough, I need to wait until my next payday to spend any significant money on advertising.

What I've Learned:

This is my Amazon snapshot and Google Analytics info. I'm coming up on 4,000 sessions, and 1,000 clicks on my site, with a 1.2% conversion rate. My main demographic is males 18-30 from the US. Reddit's proven that there is a market for my site, and I'd love the chance to compete with the big niche sites out there.

So that leaves me with this.

I Need Some Help.

I've learned so much from you guys over the past couple years, through all my reddit accounts. I even founded Toy Soldier Marketing because of this sub. As you can tell, I'm pretty inexperienced in this industry, and need some advice- again.

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  1. I'm ranking on Google's 3rd page for "Tech Under 10". Since my site is primarily pictures and links, how do I boost my ranking without becoming a blog site?

  2. What do you think my best advertising channel is, and how much should I spend initially?

  3. What would you change about my site, design or functionally?

  4. Do you think this idea is worth pursuing?

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Thanks so much for your time guys :)

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***tl;dr: Started www.techunder10.com a month ago. Reddit liked it, but i'm unsure of the best way to proceed. Calling in for some help.

P.S: If you are interested in making money on-line, there are many avenues you can explore. Click here to get my step by step guide on how to this. I break down all the details for you and give you some useful resources and tools

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